About

We asked 500 thought leaders what they actually wanted. Then we built it.

Extraordinary started with 500 long-form conversations — founders, authors, speakers, thought leaders. The brief was simple: tell us what's missing between your thought leadership and the business it deserves. The Network, Agency, Studio, Coach, Speakers, and Podcast are the answers.

Everyone here is a thought leader. Has something to say. Something to sell. A mark they want to make on the universe.

AI didn't solve the problem. It magnified it.

More noise. More content. Less meaning. The leaders who win the next decade will be the ones who build Authority, compound Relationships, and install Systems that turn intelligence into outcomes.

The origin

500 conversations. Six patterns. One family of companies.

Over two years, Aaron, Forbes, and Christine interviewed more than 500 thought leaders — bestselling authors, fractional executives, founders, keynoters, and coaches. Same question every time: what's actually missing?

The answers stacked into six patterns: a real Network (not a Slack), an Agency that ships AI systems (not slideware), a Studio for the book and the show, a Coach who's actually run a company, a Speakers bureau that pitches you, and a Podcast bureau that books you on the right shows.

Extraordinary is those six answers, run by one thought leader team, bundled into one annual membership.

  1. 01Network

    Connections, peer cohort, AI intros — the room you needed.

  2. 02Agency

    Custom GPT, website, CRM, AI dashboard — built in weeks.

  3. 03Studio

    Your book and your show, ghostwritten and produced.

  4. 04Coach

    An thought leader coach, weekly, not a life-coach script.

  5. 05Speakers

    Pitched to paid stages — bureau, not a directory.

  6. 06Podcast

    Booked on the right shows every week.

The founders

Three thought leaders behind the family.

Three founders noticed the same thing: the most extraordinary people they knew were the loneliest in their success. So they built a system where what you put in is what you get out — and everyone in it was nominated to be there. Aaron runs the Agency, Forbes runs the Studio and the room itself, and Christine runs the Writers Room.

The Exponential Thinker

Aaron Bare

Founder · The Agency · Extraordinary Coach

Phoenix, AZ · Founding Member

"What if the difference between an ordinary life and an extraordinary one comes down to a single decision: how big you're willing to think?"

Aaron Bare is a bestselling author, keynote speaker, and the Modern‑Day Madman behind the systems‑level work that became Extraordinary. He has spent decades working with founders, executives, and global organizations — facilitating leadership teams, building companies, and writing books that translate exponential thinking into how a team actually operates on a Tuesday.

His core argument is deceptively simple: most people shrink their thinking because they believe big visions require more effort. The opposite is true. When leaders pause, communicate clearly, and give others the confidence to lead, energy returns to the system. As AI accelerates automation and efficiency, the most valuable skill left is the most human one — connection. Creativity, storytelling, curiosity, and emotional awareness are the defining advantages of the next generation of leaders.

Aaron led the 500‑thought‑leader research that mapped the gap between thought leadership and the business it deserves, then designed and shipped the Agency stack — Custom GPT, website, CRM, AI dashboard — that closes it. Inside Extraordinary he runs the Coach and Agency engagements that compound the leaders he works with. He is the co‑author, with Forbes Shannon, of Exponential Theory — a WSJ #1 bestseller — and author of An Audacious Plan to Halt the Earth's Spin.

What they do here

  • Bestselling co-author of Exponential Theory — WSJ #1 bestseller
  • Keynote speaker to Fortune 500 and government audiences
  • Led 500+ deep interviews that mapped the thought‑leader gap
  • Runs the Agency sprints that ship AI systems in weeks
  • Founder of Conceptually Labs · Founding Member, Extraordinary Network

Aaron also builds custom platforms

Outside the Extraordinary tiers, Aaron designs and builds company platforms, network platforms, and AI corporate refreshes for select operators. Not offered on this site — by direct conversation only.

Talk to Aaron about a custom platform →
The Empathic Storyteller

Forbes Shannon

Co‑Founder · The Studio · Network + Bureau Operations

Phoenix, AZ · Founding Member

"I've been building platforms for people to connect all of my life. Welcome to the circus — or as I call it, the Forbit."

Forbes Shannon has been building platforms for people to connect his entire life — from the non‑profit he started at 14 pairing young‑adult volunteers with local agencies, to his honors‑thesis student comedy club Tempe Late Night, to Venture Cafe Phoenix, and now the Extraordinary Network. He is, by his own admission, the ring leader of the circus. Welcome to the Forbit.

Forbes built his early life around being "the guy with the story" until a brain injury ended hockey, scrambled language, and flattened his emotional range into two settings: happy and rage. He rebuilt himself the only way he could — one sentence at a time, learning how to feel by learning how to write. That recovery turned into a bigger identity shift: the rebrand from "Nick Shannon" (ego, awards, proving) to "Forbes" (questions, humility, curiosity).

The deeper thread of his work is communication as a human skill, not a personality trait. Most arguments aren't about what they're "about." Most people don't feel heard. Listening is rare even inside good relationships. Inside Extraordinary, Forbes runs the Studio, the Speakers Bureau, and the Podcast Guest Bureau — the relationships engine that turns membership into stages, episodes, and warm intros. He makes a clean case for a different kind of leadership: ask better questions, tell the truer story, and make people feel seen.

What they do here

  • Co‑founder · runs the Studio and the room itself
  • Co‑author of Exponential Theory — WSJ #1 bestseller
  • Architect of the warm‑intro and relationship engine inside the Network
  • Runs the Speakers Bureau that pitches members to paid stages
  • Runs the Podcast Guest Bureau that books members on the right shows
  • Built communities and event pipelines across tech, finance, and creator economies
The Narrative Architect

Christine Butler

Founder · Syzygy Studio · The Writers Room

Phoenix, AZ · Founding Member

"Once you mix intuition with delirious ambition, the smallest moments in someone's life start telling the truest stories."

Christine Butler didn't begin her adult life chasing a career. She began it becoming a mother. While most people her age were starting college, she was raising a child, learning responsibility earlier than she ever expected. What started as survival eventually became purpose — being a mom didn't limit her ambition, it clarified it.

That clarity carried her through teaching, writing, and eventually ghostwriting books that help others see their own lives more clearly. Christine believes most people overlook the most meaningful parts of their own stories. Her work is about listening deeply, finding the overlooked moments, and turning chaos into something beautiful. Inside Extraordinary she runs the Writers Room and the Studio — extracting story signals, codifying language, and helping a leader sound like themselves on their best day.

Her focus has widened from helping children through education, to helping adults through storytelling, to helping mothers find their voice and influence in the world. The thesis is simple: the future of any country begins with the way we raise the next generation, and the future of any leader begins with the way they tell their own story. Through Syzygy Studio she has built brand and narrative systems for founders, authors, and category‑defining companies on three continents.

What they do here

  • Founder of Syzygy Studio — brand and narrative studio for thought leaders
  • Runs the Writers Room and the Studio inside Extraordinary
  • Ghostwriter and brand systems lead for founders, authors, and category‑defining companies
  • Featured on Extraordinary Stories on intuition, motherhood, and the courage to trust your voice

The book

Exponential Theory — the WSJ #1 bestseller.

Exponential Theory is the book Aaron Bare and Forbes Shannon wrote together — a Wall Street Journal #1 bestseller — on what happens when leaders stop shrinking their thinking and start building systems that match the size of their ambition.

The book argues that exponential growth isn't a function of working harder. It's a function of thinking bigger, communicating clearly, and giving others the confidence to lead. In the AI era, the most valuable skills left are the most human ones: connection, curiosity, creativity, and emotional awareness.

The research that became Extraordinary started here. The 500 thought leaders. The six patterns. The family of companies. If you want to understand the philosophy behind the network, start with the book.

About the book

Exponential Theory

By Aaron Bare & Forbes Shannon · WSJ #1 Bestseller

  • The framework for exponential thinking in the AI era
  • Why clarity, not control, is the job of a modern leader
  • The research that became the Extraordinary Network
  • Written by the two founders who built the family of companies

Extraordinary Stories

The video series with our 500 thought leaders.

The research never stopped — it became a show. Extraordinary Stories is the long-form video series with the founders, authors, and thought leaders we interviewed. Every episode is one conversation, unedited in spirit, about what it actually takes to lead in the AI era.

The receipts

$4B+ shipped. Not slideware.

See the full proof explorer →
$4B+
Outcomes shipped
10,000+
Leaders coached
4,000+
Leaders in the room
98%
Rebooking rate
WSJ #1
Exponential Theory bestseller
Top 1%
IAF facilitator

In the room with

NASAMITGoogleAmazonAdobeCoca-ColaDaimlerMicrosoftBoeingNikeStarbucksTeslaNASAMITGoogleAmazonAdobeCoca-ColaDaimlerMicrosoftBoeingNikeStarbucksTesla