THE EXTRAORDINARY FUTURE SCAN
MOVE YOUR COMPANY FROM ORDINARY TO EXTRAORDINARY.Websites, software and apps for founders and leaders who want more customers and less busywork.
Repeatable. Predictable. Scalable. Sustainable. Paste your website. We'll show you what's working, what's leaking, and what to do next.
Step 1
Paste your website.
That's it. No form, no call.
Step 2
We find the leaks.
About two minutes. You get a score out of 100.
Step 3
See what to do, and the price.
What you can fix yourself. What we can do for you. What it costs.
Who builds it
Two builders. One phone call.
01 · The call
Forbes Shannon was burned out and stuck. He called the one person he thought might tell him the truth: his old professor, Aaron Bare.
02 · The sentence
Aaron picked up and said the thing this company is named after: “Forbes, you're playing incredibly small. No reason to die ordinary.”
03 · The obsession
They got obsessed with extraordinary people. Five hundred interviews with founders and leaders later, one pattern kept showing up: the ordinary work buries the extraordinary people.
04 · The company
So they built Extraordinary. A company of builders who make the technology — websites, software, apps — that handles the ordinary, so founders can do the work only they can do.
That's the whole origin story. Now they build for people like the one Forbes used to be.
Read the full story
THE EXTRAORDINARY FUTURE SCAN
How you show up in the world is how the world finds you.
We build AI into your website to automate everything ordinary, so you can focus on the extraordinary.
Repeatable. Predictable. Scalable. Sustainable.
ATTENTION ·TIME ·MONEY ·ENERGY
Why hire us
One team. One system. You own it.
Most firms hand you a website and leave. We build the system your company runs on, wire AI into the ordinary work, and hand you the keys.
01
You own everything
Code, accounts, content, data. In your name from day one. Cancel and it all still works.
02
One team, one price
Strategy, design, build, AI and launch under one roof. Flat price agreed up front, no add-on invoices.
03
AI handles the ordinary
Follow-up, answers, reporting, content, routing. Built into your site so your team stops doing it by hand.
04
Growth is built in
Search, AI visibility, content and follow-up ship inside the build, never as a separate program. We score your company out of 100 before we start and again after.
Repeatable. Predictable. Scalable. Sustainable.
What you get
We build extraordinary technology.
Websites, software, and apps. Built by us, owned by you. Pick the piece you need first — they end up as one system.
Websites
A site that sells while you sleep.
Live in 30 to 60 days.
See what shipsSoftware
The internal machine, minus the nine tools.
First release in 60 to 90 days.
See what shipsApps
Your product, shipped and shipping.
First version in 90 days.
See what shipsPrice it yourself
Answer a few questions and quote yourself a flat price. No call needed.
How this works
One build. No agency after it.
We rebuild your system and build the AI engine that keeps updating it. You own it. When the work is done, most founders partner with us on results.
01
We rebuild it
Flat price, from $5,000
Website, software and apps rebuilt as one system.
Live in 30 to 60 days. Built in your accounts. Owned by you outright.
02
The AI engine runs it
Included in the build
The engine keeps the system updating itself.
It publishes, answers, routes leads and keeps you visible in AI search without a retainer.
03
Partner on results
After delivery, by choice
Most founders keep going with us on outcomes.
We stay in only where we move revenue. No agency required to keep the system working.
Step 1
Free scan
Your URL, a 100-point score and the worst findings in 20 seconds.
Step 2
Flat price
What we build and what it costs, in writing, before anything starts.
Step 3
We build it
30 days, in your accounts, with progress you can see.
Step 4
You own it
The engine keeps it updating. Partner on results if you want more.
- Flat prices, published. No hourly billing, no surprise change orders.
- Built in your accounts. Your domain, your data, your logins.
- No retainers required. You do not need an agency after delivery.
- Measured on revenue and booked calls, not impressions.
Companies that hired us to build.
Work that worked.
Also facilitated inside Apple, Google, NASA, and 190 more. See the whole record →
Design thinking and web development
WHHS Healthcare
$750K
Project value
40%
Patient engagement lift
100%
HIPAA compliance
3x
Digital adoption rate
The magazine + the room
Read it. Watch it.
Video · On the power of the work for founders
Daymond John
Shark on Shark Tank · Founder of FUBU
THE EXTRAORDINARY FUTURE STACK
TEN SYSTEMS. ONE COMPANY.
Website OS used to be the whole story. Now it is one row of ten.
- Positioning
- messaging
- identity
- narrative
- differentiation
- Website
- UX
- conversion
- SEO
- AEO
- GEO
- technology
- accessibility
- Founder
- leadership
- employees
- employer brand
- culture
- Media
- content
- video
- podcast
- social
- newsletter
- distribution
- AI visibility
- AI citations
- AI agents
- knowledge
- automation
- AI-native CX
- Tools
- apps
- portals
- diagnostics
- calculators
- internal systems
- Acquisition
- conversion
- nurture
- retention
- referral
- partnerships
- Analytics
- attribution
- customer intelligence
- reporting
- learning
- Strategy
- innovation
- business models
- capabilities
- IP
- future readiness
OUR ROLE
WE DON'T NEED TO DO YOUR EXTRAORDINARY.
That's your job.
YOUR EXTRAORDINARY
- Inventing.
- Leading.
- Selling.
- Building relationships.
- Creating.
- Making decisions.
- Serving customers.
- Building culture.
- Seeing what others don't.
THE ORDINARY WE HANDLE
- Website problems.
- Broken funnels.
- SEO.
- AI visibility.
- Follow-up.
- Analytics.
- Content calendars.
- CRM workflows.
- Automation.
- Landing pages.
- Social distribution.
- Podcast production.
- Conversion tracking.
- Technical issues.
- Reporting.
- Lead nurturing.
- Vendor coordination.
- Repeated manual processes.
WE PROTECT YOUR ATTENTION. YOUR TIME. YOUR MONEY. YOUR ENERGY.
SO YOU CAN INVEST THEM IN THE THINGS NOBODY ELSE CAN DO FOR YOU.
WE HANDLE THE ORDINARY. LET'S BUILD YOUR FUTURE.
DON'T DIE ORDINARY.
Next step
What's stopping you from growing?
Bring the hard thing. We'll find the bottleneck and tell you what to build first.