One team. One price. You own it.
Technically brilliant.Actually fun.
Software, websites, and apps. Everything included. No add-on invoices.
We are nerds who know how to make you laugh.
100-Point Website OS Scan
Free · No email · 20s
We audit performance, accessibility, SEO, and tech-stack efficiency across 100 checkpoints.
Meet whoever you like first. You'll end up here. Most clients did.
Companies that hired us to build.
Work that worked.
Also facilitated inside Apple, Google, NASA, and 190 more. See the whole record →
Design thinking and web development
WHHS Healthcare
$750K
Project value
40%
Patient engagement lift
100%
HIPAA compliance
3x
Digital adoption rate
What we build
Websites. Software. Apps.
Websites
A site that sells while you sleep.
Live in 30 to 60 days.
See what shipsSoftware
The internal machine, minus the nine tools.
First release in 60 to 90 days.
See what shipsApps
Your product, shipped and shipping.
First version in 90 days.
See what shipsPersonal Brand OS
Your entire media catalog. One sharp home. Live in 3 weeks.
The shift
Your customers stopped Googling. They ask.
Half of high-intent discovery now happens inside AI answer engines — ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews. When someone asks 'who builds websites that actually rank in AI answers,' your site either gets cited by name or it does not exist. SEO alone no longer covers that. You need AEO and GEO too, and the technical depth underneath both.
~50%
of B2B research starts inside an AI answer engine, not a blue-link results page
0
slots for your brand if the model cannot parse, trust, or quote your page
100
checkpoints in our scan, including the AEO and GEO layer most agencies have not read
Three layers, one site
The boring technical layer that still prints money.
Crawlable, fast, canonical, semantically clean HTML. Real metadata, real headings, a sitemap robots can follow, and Core Web Vitals that do not make a phone cry. Google still sends the most converting traffic, so we do not abandon it — we make it the foundation everything else stands on.
Be the answer, not the source nobody clicks.
Answer-shaped content and schema so ChatGPT, Claude, Perplexity, and Gemini quote you verbatim instead of paraphrasing a competitor. We structure pages around the exact questions buyers ask, mark them up with FAQ and HowTo schema, and publish an llms.txt feed that hands models the canonical facts about your company in one file.
Make LLMs name you as the source.
Generative engines cite sources with original data, named frameworks, and clear entity identity. We build the entity and schema graph — one organization node inherited by every template — and publish the original research, named models, and proof that make you the kind of source a model reaches for. GEO is what turns 'I have heard of them' into 'the model said it was them.'
The cost
Uncitable is the new invisible.
If a model cannot parse or trust your page, it cites whoever it can. That is not a ranking dip. That is your competitor becoming the answer to the question that should have been yours — in every conversation, on every device, for free, forever, until you fix it.
You rank fine on Google and still lose the deal
The buyer asked an AI first. The AI never quoted you.
Your competitor keeps showing up 'organically' in answers
They have schema and answer-shaped content. You have a brochure.
Traffic looks healthy. Pipeline does not.
Visitors land, cannot tell what you do, and leave. No answer, no action.
Free · No cost, no call
The rebuild checklist. And the price.
Twenty-one things a rebuilt site needs before it earns a dollar. Take the list, price the work, then decide if you want help. All three are free.
The 21-point rebuild checklist
21 points · Print it. Argue with it. Use it on us.
Positioning
- One sentence that says who it is for and what changes
- A primary offer above the fold, not a slideshow
- Proof within one scroll: numbers, logos or faces
- One next step per page, repeated, never five
Structure
- A sitemap where every page has one job
- Navigation a stranger can use in five seconds
- Mobile designed first, not squeezed later
- Real page speed: largest paint under 2.5 seconds
Findability
- Unique title and meta description on every page
- One H1, semantic headings under it
- JSON-LD schema for the org, service and FAQs
- A sitemap and robots file that match reality
- llms.txt plus answer-first copy so models can quote you
Conversion
- Forms that route to a system of record, not an inbox
- Automatic follow-up within five minutes
- Tracking on every CTA, tied to one weekly number
- A booking link with real availability
Ownership
- You own the domain, code, analytics and every account
- A CMS your team can edit without a ticket
- Backups, uptime monitoring and an error log someone reads
- Documentation and a recorded training session
Price it in three answers
Same pricing brain as our full quote. No range games.
Flat price · A website
$38,500
- Live in
- 9 weeks
- Deposit to start
- $19,500
- Senior build hours
- 190 hrs
Process architecture
The Build OS
The call: A written build plan with scope, sequence, and price.
The focus: A one-page priority brief and the number we both watch.
The build: The shipped site, software, or app in your accounts.
The partnership: A live dashboard and a monthly pipeline report.
One team. One price. No add-on invoices.
Design. Dev. Strategy. Infrastructure. Content. Maintenance. No hidden fees, no scope creep. We just build it right.
You own every account, asset, and line of code. Always.
33 shows produced · 500+ podcast conversations · 100+ videos shipped · 2,200 officers impacted · 12 companies built and sold · 20+ years
Personality is everything
What agency has a comedy show?
We run the engines on ourselves first. A live variety comedy show in Tempe, a podcast with 500+ leaders in the chair, and a weekly online meetup where we introduce people, laugh, and solve real problems on the spot. That is not marketing. That is Friday.
- The comedy show
Arizona After Dark
Monthly live variety comedy in Tempe, hosted by Aaron Bare and Forbes Shannon. 33 shows produced and counting. Clients get invited, get a seat, and get the after party. Kickoff meetings should be this fun.
See the show - The podcast
Extraordinary Stories
Real conversations with founders and leaders, produced in our own studio. The Media Engine, running live, on us.
Hear the episodes - The weekly meetup
Extraordinary Friends
Every week, online. We introduce people who should know each other, laugh a lot, and solve problems live for clients and future clients.
Join the next one
Show night · Tempe







Our clients come to the monthly show. Front row, drink in hand, occasionally dragged on stage. Then the after party, where the real work gets talked about and nobody says the word synergy.
Why be boring? Life's too short to be ordinary.
Arizona After Dark · 33 shows produced · Last Friday of the month · Tempe, Arizona
The obvious choice
Shop around first. You'll end up here.
Most of our clients met three other agencies before us. They will happily tell you how that went.
- 01
The number is the number
Fixed price, quoted after the audit. The number we say is the number you pay. Nobody else puts that in writing.
- 02
You can leave any day
Every account, asset, and line of code is yours from day one. Agencies that trap clients need contracts. We need to be good.
- 03
One team, no handoffs
Strategy, design, build, content, growth. Nobody to blame but us, and we answer the phone.
- 04
The work ships. The meetings are fun
Twenty years, five hundred companies, and a comedy show. Both things are the point.
When you are done comparing, the audit is free. Start there. Run the free audit
Voices
They said it.
Meet us
Be an Extraordinary Friend
We are fun. We are smart. The only thing better than what we do is the friends we have. Sign up for the newsletter and get invited to our weekly meetup — online, and sometimes in person.
- Weekly meetup link, straight to your inbox.
- Online every week. In person when we can.
- Plus the note: show dates, episodes, invites.
No spam. Unsubscribe anytime.
Have been speaking with another Extraordinary Friend I met on the call about possibly working with him as a Fractional CFO. The calls work.
Tom Schneider
Extraordinary Friend · Weekly calls
Next step
Bring the hard thing.
We'll tell you what to build first.
